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Whether you're looking for content on mindset, sales, sales funnels, or just want to know what I'm up to these days... you're in the right place. Browse. Read. Enjoy :)

A Scammer In The Midst

Found out today on the Facebooks that a so-called “niche expert” is actually a scam arteest… She’s been honing her sleazy craft for a few years now. Separating people from their hard-earned money by promising them expensive wedding planning services and disappearing before the big event or charging them excessive amounts and if they refuse to pay it she’ll keep their deposits… essentially blackmailing them into giving her more money. Now she’s taken her craft online to building sales funnels… in the CBD industry no less.  Oh the injustice of it all! A scammer online. How can it be?! Well,…

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🎯🎯 Calling My Shot 🎯🎯

In my world, or at least the world I left behind, calling your shot… staking your claim… writing down your goals… whatever you call it wasn’t done. It was taboo to put on paper something that could be used against you *for any reason*. You see my father was a criminal, trained at a young age by his mother to steal, to lie, to cheat, to do whatever you had to do to survive and writing something down gave physical proof that it was you. Physical proof that could put you in a physical cage. He drilled this into my…

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Why do I need a copywriter?

Been getting asked this question quite a few times lately and let me just tell you a little story… Imagine you’ve got this really bad abscessed tooth. It’s been bothering you for days. It’s oozing stuff and makes you sick to your stomach. You haven’t eaten or slept much in days and talking… well, you just don’t. So you call the first dentist in the phone book and mumbling the whole time you schedule an appointment to be seen as soon as possible. The day finally arrives and you get to the dentist. He slaps you into the chair, lays…

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